Friday 19 December 2014
Tuesday 2 December 2014
Focus Group Response
Doing
my focus group was useful as it told me what my audience likes and their
interests. This will help me create my magazine as I will include stories and
pictures that relate to the audiences interests and that will persuade them to
buy the magazine. For example, I will include a lot more images as well as text
as my focus group research showed me that my target audience prefer more images
in the magazines that they read. The only result from my focus group that
surprised me was 'What is the most that you would be willing to spend on a
magazine?' people would be willing to spend a lot more than I expected. This has made me change my initial thoughts as I will now higher the price of my magazine. My general findings were that my target audience would prefer my magazine to include a lot more pictures than other magazines include. I also found out that my audience would enjoy a lot more interviews with famous artists/bands to find out more about them. This will help me as I will include an interview.
Monday 1 December 2014
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